Vipe Index

The Vipe Index condenses three dimensions that were previously measured in isolation — brand strength (perception, reviews, referral rate, demand pull), community health (participation, pulse readings, low conflict), and asset performance (occupancy, retention, service quality, economics) — into a single figure per building, weighted by asset class and tracked as a monthly or quarterly time series. Concierge runs sentiment analysis on free text, explains index movements through driver analysis, and proposes measures with an estimated index effect. The methodology is disclosed and auditable rather than a black box, with minimum sample sizes and outlier cleaning to resist gaming. Today it is an internal steering instrument with marketing potential; becoming an accepted industry standard, as GRESB did for ESG, is a matter of critical mass and years, not a software feature.